Introduction

Before we begin the journey, I would like to introduce the concept behind the logo design.

The brief was to invest in a new modern, simple yest clever design that represents what Revive is all about. The idea was to on the IV from the name so that IV could become a recognisable symbol on its own, used on various elements. In addition, the IV would also be embeded in the name, creating a unique style.

The overall basic idea behind the design, is to show a drop of , etc, that is mixed and flows down from the drip into the tubes and eventually into the patient. This is represented in the IV.

The colours used are directly from the Hilldrop Health Care branding, which helps link REVIVE IV BAR to HHC.

LETS BEGIN THE JOURNEY